Effervescent. It's a good word, right? EF-FER-VE-SCENT. It just sounds...sparkly. Light. Airy. Positive. Uplifting. And DELICIOUS. Thirst-quenching. I've been craving effervescent beverages and because you can't drink champagne 24/7 (dammit!), I've been filling it in with other fruity substitutions when I need a serious fix.
Izze does the job—I'm partial to the grapefruit and ginger flavors. How could you not be drawn in by the colors and simple, chic design? I've indulged in an Italian soda or two from Target's Archer Farms line or World Market. Blood orange soda? Peach Pear Soda? Yup! But you know what really strikes my fancy?
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ORANGINA. See the bottle in the bottom of the illustration? Isn't it perfect???? That's part of the fun, the Orangina adventure. That short, squatty little bottle that's bulges out like a bulbous orange is inside the bottle giving it its shape. But, as a graphic designer, you know what else I love about the stuff? The ads. They're pretty pleasures. And you can download them from
their website (which is where these came from)! They have
desktop images, as well as a
gallery of their poster campaigns. These are a few of my faves that I pulled for you (and me) to enjoy.
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